I can’t remember the last time I put diesel in the car.
This Zoom thing is all the craic these days and I’m perfectly happy with it too, I must admit.
But, in all honesty, I’m looking forward to when we travel again for work. Work-wise, there’s nothing better than meeting people face to face.
I love travelling the byroads and high roads of Connacht and beyond to help people with their small business marketing. Do I know it all and have all the answers? Absolutely not. But I do give what I can and leave a person’s house, or the nearest hotel reception area where we’ve met, hoping I did something to drive them on, improve their business and grow their income.
Plus, there’s the banter.
The small talk is much less easy online. There’s an important ‘social outlet’ aspect to the work I do, which can be difficult to replicate over a computer screen.
Indeed, the same applies to group training events. Sure, they can technically be achieved online, but that delivery method completely misses one important element of the job – that word “group”. This self-employment path can be isolating for many small business owners. Training workshops, like more casual networking events, offer a welcome opportunity to mix, meet and simply chat over coffee.
(By the way, if you are self-employed and not getting out to some form of regular networking event or other, put it on your “Absolutely Must Do” list for when this period of social distancing has passed. It’ll be good for your health, as well as your business.)
I know, from when I deliver offline events, that for attendees there is always an element of wanting to greet, mingle and enjoy the interaction in the room. I’m absolutely in favour of it.
So, while this online work is 100% fine, maybe it’s actually more like 90%.
Looking for things to do with your time these days? Read this article about marketing things to do under the current situation.
Here’s to when we travel again.